Lori Greiner started with one idea and turned it into a multi-million dollar international brand. She is now regarded as one of the most prolific inventors of retail products, having created over 400 products, and holds 115 U.S. and international patents. She is a star shark on the hit entrepreneurial business show, Shark Tank on ABC, where she invests in companies and helps turn dreams into a reality. Lori also has had her own show on QVC-TV, for the past 16 years called ”Clever & Unique Creations by Lori Greiner.” Lori says she can tell instantly if a product is a ”hero or a zero”, and this is clearly shown through her many thriving investments and a 90% success rate on new items launched. Several of her investments are the highest success stories on Shark Tank to date.
Well-known for creating the most popular jewelry and cosmetic organizers of her time, Greiner`s cleverly designed products cover a large range, and she is constantly adding new items. From kitchen tools, travel bags and unique accessories to must-have organizers for all around the home, her products are enjoyed by men and women alike. Her inspiration comes from her passion to bring happiness to people by making their everyday lives easier. Her products are sold on QVC and in retailers across the U.S. and in Europe.
Greiner`s accomplishments can be attributed to her sharp instincts and strong business sense. She handles the legal and patent processes, and drives her business to the success it has achieved. An expert on patenting and a guest speaker for the United States Patent & Trademark Office, Greiner is hands-on in all facets of taking a product from concept to creation and to market within months. She has also helped many budding entrepreneurs turn their ideas into hit products. At the heart of her own success lie talent, hard work and perseverance, as well as sincere, energetic on-air appeal.
Greiner`s collection of over 400 products are regularly featured in top magazines like Town & Country, O, The Oprah Magazine, Woman`s Day, Family Circle and InStyle. She has also been profiled in Financial Times and Success and has been seen on many of the top TV shows like The View, CBS This Morning & Good Morning America. Her Initial Silver Safekeeper was chosen as one of Oprah`s favorite things.
A great believer that, if you are lucky enough to be successful, you have a responsibility to give back, Greiner`s most gratifying moments come when she is able to help budding entrepreneurs achieve the same success she feels lucky enough to have enjoyed. She also believes that what matters most in life is who a person is and what is in their soul. She and her company annually donate a substantial amount of their profits to a variety of charities.
Greiner`s all-American success story is a refreshing scenario in today`s challenging economy. Her inventions address the everyday needs of a wide-range of people, and her affordable pricing makes her products accessible, allowing her to spread her enthusiasm for problem- solving to millions of consumers.